Why Quiet Quitting Happens in Marketing & How Managers Can Prevent It While many think quiet quitting is nothing more than setting healthy boundaries, others see it as a sign of poor work ethic. We could debate whether quiet quitting is good or bad forever. But, are workplaces actually taking the time to understand why it happens and how they can effectively and supportively address it? In this post, we analyze data from 500 marketing leaders to learn how leaders are keeping up with quiet quitting, why they think it happens, and how they plan to navigate it. Quiet Quitting Fast Facts Before diving into the why and how, here are a few fast-facts to keep in mind about the state of quiet quitting: On average, leaders think 17% of their staff are quiet quitting — but 33% of full-time employees polled in our consumer trend survey admit to doing it. 64% of marketing leaders say quiet quitting is a reflection of poor work ethic, while one-third view it as setting healthy boundaries. 77% of marketing leaders admit that it’s their responsibility to prevent quiet quitting, and 63% say it’s a reflection of poor leadership. 73% of marketing leaders say the determining factor in whether employees quiet quit is the quality of their relationship with their supervisor. 77% of marketing leaders say quiet quitting is unacceptable, but over half of them say it’s happening in their organization. Marketing Leaders Might Underestimate...

What Marketing Leaders Think About Quiet Quitting Back in September, we covered quiet quitting: Specifically, what it is, how the term got popular, and ways to address it. Now, we’re hearing directly from marketing leaders and getting their thoughts on the phenomenon, courtesy of our Executive Leadership survey of 500+ leaders. In this article, you’ll find out what they think about quiet quitters (Spoiler alert: It’s not pretty), why they think it’s happening and how they plan to address it. What Marketing Leaders Know about Quiet Quitting To start things off, most of the marketing leaders we surveyed (73%) say they’re familiar with the term “quiet quitting.”’ In fact, 57% agree that quiet quitting is happening to some degree within their organization. To what extent? Well, marketing leaders think only 17% of their employees are quiet quitting. However, our consumer trends data suggests otherwise. In our survey, 33% of full-time employees reported that they are quiet quitting their current job. Since this data is self-reported, this figure is likely higher. Yet, 80% of leaders surveyed say they would know if an employee on their team was quiet quitting. This suggests that two things could be happening: Employees are great at hiding the fact that they’re quiet quitting or leaders are a bit out of touch with their employees. Regardless of where the true number lies, 57% of marketing leaders are concerned about this phenomenon and 66% have explicitly discussed how to address it with their leadership team....

Why Overworking Is Bad For Your Health (and Your Career) There's no doubt that technology has simplified the way we carry out our day-to-day routines. Computers help us do things faster, emails and text messages let us always be in touch, and the internet makes it easy to find the answer to any question with just a quick Google search. While being constantly plugged in can make us feel safe, connected, and in-the-know -- both at work and at home -- it also means we never really clock out. It's one thing to pull a long day every once in a while to finish a project or deal with a crisis, but it's another to routinely stay late at the office or work into the night. That's chronic overwork -- and it can have extremely negative impacts on your health, happiness, and overall quality of life. But working overtime has become the norm for most people. And, now that multiple offices have embraced remote work, the lines between the end of the work day and the start of personal time can get even blurrier. It's one of those things everyone knows is bad for us, but no one really listens. Trouble is, failure to prioritize a healthy balance isn't just bad for the employees -- it's actually bad for employers, too. There are numerous research studies out there showing how overwork -- and its resulting stress -- can lead to many health problems. But, it also impacts your brand's bigger business too. Read on to learn exactly why it's...

How to Be a Better Marketer Through Mindfulness and Meditation Let’s get this out into the open: I bite my nails. Or at least I did. (Kinda gross, right?) But a few summers ago, I watched as my then three-year-old son chomped down on his fingernail. That was it. The final kick in the butt I needed to see to finally stop a decades-old bad habit. Little did I know that in my quest to stop biting my nails, I’d unlock something much bigger for myself -- both personally and professionally. It was mindfulness. According to the folks at U-Cal Berkeley’s Greater Good Science Center, mindfulness is about "maintaining a moment-by-moment awareness of our thoughts, feelings, bodily sensations, and surrounding environment."  For me, mindfulness has helped me make better decisions, listen more, and above all, be present. Amidst the chaos of our busy, multi-screen, too-many-browser-bookmarked lives, it helps me return to a more centered self. More and more, people are embracing both big and small mindfulness tactics. So, what can you do to get in on the goodness? I'll tell you. Here's how I met mindfulness.  Consulting a Mindfulness Expert I knew that guided meditation and hypnosis was probably a good bet to kick the nail-biting habit. So, I reached out to Paul Gustafson, a Boston-area consulting hypnotist. Gustafson helps people -- via guided meditation and hypnotic suggestion -- with anything from quitting smoking to overcoming a fear of flying. I sat down with him for three, 30-minute sessions where he...